Services

Mystery Shopping

Immediate benefits result after implementing a customized mystery shopping, survey, merchandising, or customer research program. Benefits continue to accrue long after the program has begun.

Mystery shopping can help you:

• Determine customer satisfaction and improve perceived levels of service; a customer's view of your business will help you increase profit.
• Report competitive strengths and weaknesses.
• Confirm the integrity of employees, company procedures and internal controls.
• Support your incentive program and boost employee productivity and loyalty.
• Identify problems, whether large or small.
• Target your limited training resources.

Our Customer Research programs are specially targeted to produce benefits in the areas requiring improved public relations, customer service and enhanced efficiency and productive capacity. Companies have used our services to institute programs to identify customer needs, opinions, and general satisfaction. The use of information gained from mystery shopping has helped retailer better market their products and focus their resources.

Companies may also have a need to identify problems with employee integrity such as skimming the till, dealing under the table, or inaccurate revenue share reporting. Whether targeting healthy or unhealthy aspects of your business, a consistent program can provide invaluable information with regard to how your business is functioning as a whole. This will allow you to restructure your company to increase efficiency, performance, sales and profits to maximize growth and better develop your business.